RYTHM Foundation – RM150,000 Arts Initiative to Empower Young Talents

The RM150,000 Fine and Performing Arts Initiative by RYTHM Foundation, launched in collaboration with Aswara and other cultural luminaries, offers scholarships and grants to empower young Malaysian artists, bridging financial gaps to sustain Malaysia’s cultural legacy.

KUALA LUMPUR – Malaysia’s arts sector gained a substantial boost Friday night as RYTHM Foundation, the charitable arm of QI Group, launched a RM150,000 Fine and Performing Arts Initiative aimed at fostering young Malaysian talents.

The Vijayaratnam Fine and Performing Arts Initiative was introduced at the Kala Vriksha: The Tree of Time event hosted at the Temple of Fine Arts, celebrating Malaysia’s artistic heritage with a focus on supporting the next generation of artists.

The program includes scholarships and grants dedicated to students in fields like visual arts, dance, music, theatre, and literature, aiming to bridge financial gaps that hinder creative ambitions. Partnerships with institutions such as Aswara and other prominent organizations in Malaysia’s fine and performing arts scene will further strengthen the initiative’s reach.

Renowned cultural figure Datuk Seri Ramli Ibrahim attended the launch, lending support to a program he described as “critical to sustaining our cultural legacy and the progression of Malaysia’s creative identity.”

Datuk Seri Vijay Eswaran, Founder and Executive Chairman of Qi Group and Datuk Seri Ramli Ibrahim (hugging One of His Students) Exchanging a Light Moment After the Performance of Kala Vriksha at the Temple of Fine Arts Where the Initiative by Rythm Foundation Was Announced.
Datuk Seri Vijay Eswaran Founder and Executive Chairman of QI Group and Datuk Seri Ramli Ibrahim hugging one of his students exchanging a light moment after the performance of Kala Vriksha at the Temple of Fine Arts where the initiative by RYTHM Foundation was announced

Datin Seri Umayal Eswaran, Chairperson of RYTHM Foundation, spoke on the transformative potential of the initiative: “This program opens new doors for talented young Malaysians to pursue their passion and contribute to our nation’s cultural landscape without financial constraints,” she said. She emphasised art’s role as a bridge across Malaysia’s diverse communities, fostering unity and cultural pride.

RYTHM Foundation – Commitment To Inclusive Arts Sector

The evening featured traditional performances and gathered representatives from Malaysia’s leading cultural institutions. Datuk Seri Vijay Eswaran, Founder of QI Group, joined the event, underscoring the commitment of all attendees to a more vibrant and inclusive arts sector.

Dr. M. Paranjothy, President of the Temple of Fine Arts Malaysia, expressed his enthusiasm for the initiative’s collaborative nature, remarking, “With this partnership, we’re empowering young artists and keeping our artistic traditions alive.”

Kala Vriksha will drive an annual series of events, masterclasses, and outreach programs to ensure a sustained engagement with the arts. RYTHM Foundation aims for a long-term impact, envisioning new opportunities and partnerships that support both artistic preservation and evolution in Malaysia.

Aligned with the UN Sustainable Development Goals, RYTHM Foundation’s latest commitment ensures Malaysia’s next generation of artists can thrive. The collaboration with Aswara and other front-running institutions marks a critical step forward for the local arts landscape, enriching the national stage with fresh talent and renewed cultural pride. – NMH

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Carole Raymond Abdullah

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